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MLB Initiatives


ALS Awareness Day

In partnership with Major League Baseball, each year the Reds host ALS Awareness Day at Great American Ball Park. A special pre-game celebration is dedicated to the day and informational tables are set up on the concourse.

Baseball Tomorrow Fund

The Baseball Tomorrow Fund (BTF) is a joint initiative between Major League Baseball (MLB) and the Major League Baseball Players Association (MLBPA.) The fund awards grants to organizations involved in the operation of youth baseball and softball programs and facilities.

Breaking Barriers

Now in its 16th year, Breaking Barriers: In Sports, In Life is a baseball-themed character education program developed by Major League Baseball and Scholastic Inc. Using America's sport, baseball, as the metaphor for life; the curriculum is based on the values demonstrated by barrier breaker Jackie Robinson: Determination, Commitment, Persistence, Integrity, Justice, Courage, Teamwork, Citizenship, and Excellence. The Breaking Barriers essay contest requires students, grades 4 through 8, to submit an essay about barriers or obstacles they have faced or are still facing in their lives, and how they used the values exemplified by Jackie Robinson to deal with those obstacles.

Father's Day Keep Dad in the Game

Major League Baseball will team up with the Prostate Cancer Foundation (PCF) for the Home Run Challenge. The Reds will work with PCF - the public charity dedicated to finding a cure for prostate cancer - to increase awareness for the disease, while players will wear blue wristbands and blue ribbons on their uniforms.

Jackie Robinson Day

The Reds and Major League Baseball will once again recognize April 15 as the most significant moment in league history - the day Jackie Robinson broke the color barrier. MLB sets this day aside in an effort to highlight the life, values and accomplishments of Jackie Robinson. All players throughout the league will wear #42 on this day. The Reds will also acknowledge the Jackie Robinson Most Valuable Diverse Business Partner recipients on this day.

Military Appreciation Day & Welcome Back Veterans

As America's national pastime, Major League Baseball has the social responsibility to support those who have truly made sacrifices on our behalf. Welcome Back Veterans was created to honor America's brave servicemen and women and help them make a successful transition back to civilian life.

Mother's Day Breast Cancer Awareness Day

Major League Baseball and the Reds are proud to partner with Susan G. Komen for the Cure to "Go to Bat against Breast Cancer". Our goal is to increase breast cancer awareness and early detection while raising funds to support breast cancer research. In seeking a cure for this all-too-pervasive disease, MLB and the Reds stand with the countless women and their families affected each year.

Play Sun Smart Skin Cancer Screenings

As part of a joint effort between the Reds and Major League Baseball, the team will host skin cancer screenings and are committed to educating players and fans about the dangers of sun exposure and skin cancer. Play Sun Smart helps communicate this message by focusing on the importance of proper sun safety. Roberto Clemente Award.

Roberto Clemente Award

Not long after recording his 3,000th career hit, Hall of Famer Roberto Clemente died in a plane crash while delivering aid to earthquake victims in Nicaragua. Clemente exemplified baseball's unique responsibility as a social institution and its ability to improve people's lives. Major League Baseball celebrates Clemente's dedication to public service while recognizing players' efforts to give back to their communities. Roberto Clemente Day was established in 2002 to increase awareness of the Roberto Clemente Award presented by Chevy, and particularly to the local recipients and their efforts in the community.