Marlins Press Release
Miami Marlins unveil new Billy
The New Billy The Marlin Reflects the Team’s New Look
Miami, FL – After some colorful modifications, South Florida’s favorite fish, Billy The Marlin, has returned better than ever. Standing 8-feet tall, this new and improved Billy will reflect the Team’s new colors and new logo. The new Billy The Marlin will feature the team’s colors; blue, red-orange, yellow and black.
“The new look of Billy perfectly complements the new look of the Miami Marlins,” said Sean Flynn, Marlins SVP of Marketing. “By utilizing the same color scheme, which represents Miami and its diverse cultural and geographical mix, we are confident fans will embrace Billy’s new style. Just as they have embraced our new brand by buying Miami Marlins tickets and merchandise at record breaking numbers.”
Billy The Marlin, an icon representing baseball in South Florida for over 18 years, has been ranked as one of the most popular mascots in professional sports. The new Billy will be making his first appearance in Japan as part of the Marlins’ fourth visit to U.S. military personnel stationed overseas. The Marlins organization is set to visit U.S. troops stationed in Japan, Guam and Hawaii from December 1 – 15, 2011.